Post 5 (KEE 120057)

A business plan comprises analysis from our research, expectation and implementation of our business idea. It displays viability of our business and helps to identify problems associated with our project. A business plan should include the following:

1. Front Page:

            •          Title

            •          Name and address of our business

            •          Name of writer

            •          Date prepared

2. Contents
3. Executive summary

            •          To explain briefly the main elements of business

4. Structure of business plan
5. Appendices

The business plan is then subdivided into the following parts:

     1.       Introduction

     2.       Purpose

     3.       Background information

            •          General information

            •          Industrial information

     4.       Marketing

            •          Details of product or service

            •          Targeting market

            •          Price

            •          Promotion

            •          Distribution

            •          Competition

     5.       Management

     6.       Operation

     7.       Finance

Establish our own business has never been an easy job. It requires meticulous planning, cooperation and commitment of many parties. A good business proposal gives insight and confidence to our business partners.

I can adopt this format in preparing my business plan.